Ads Banner Design

Ads banner design are graphical displays used in online marketing campaigns.

Banner design with background color

Preview

Tagline

Black Friday Sale, Hurry!. Flat 50% off.

Show Code

<div class="bg-black">
    <div class="max-w-7xl px-4 py-4 sm:px-6 lg:px-8 mx-auto">
        <div class="flex flex-col sm:flex-row sm:justify-between gap-3 sm:items-center">
            <div class="">
                <p class="text-xs text-gray-200 uppercase tracking-wider">
                    Tagline
                </p>
                <p class="mt-1 text-white font-medium">
                    Black Friday Sale, Hurry!. Flat 50% off.
                </p>
            </div>

            <div class="flex justify-end">
                <button class="py-2 px-3 inline-flex items-center gap-x-2 text-sm font-medium rounded-lg bg-white text-black" aria-label="check now">
                    <span>
                        <svg xmlns="http://www.w3.org/2000/svg" width="22" height="22" class="mr-1" fill="#000000" viewBox="0 0 256 256">
                            <path
                                d="M230.14,58.87A8,8,0,0,0,224,56H62.68L56.6,22.57A8,8,0,0,0,48.73,16H24a8,8,0,0,0,0,16h18L67.56,172.29a24,24,0,0,0,5.33,11.27,28,28,0,1,0,44.4,8.44h45.42A27.75,27.75,0,0,0,160,204a28,28,0,1,0,28-28H91.17a8,8,0,0,1-7.87-6.57L80.13,152h116a24,24,0,0,0,23.61-19.71l12.16-66.86A8,8,0,0,0,230.14,58.87ZM104,204a12,12,0,1,1-12-12A12,12,0,0,1,104,204Zm96,0a12,12,0,1,1-12-12A12,12,0,0,1,200,204Zm4-74.57A8,8,0,0,1,196.1,136H77.22L65.59,72H214.41Z"
                            ></path>
                        </svg>
                    </span>
                    Check Now
                </button>
            </div>
        </div>
    </div>
</div>

Ads banner design should deliver a clear and concise message. Avoid clutter and unnecessary elements. A clean design enhances readability and ensures your message is immediately understood.

Key Elements of Banner Design

A successful banner incorporates several key elements. Let’s explore each:

A. Compelling Headlines

The headline is the first thing viewers notice. It should be short, impactful, and directly address the audience’s needs or desires.

B. Eye-Catching Visuals

Images or graphics should be high-quality and relevant to the message. Avoid stock images that feel generic or overused.

C. Call-to-Action (CTA)

The CTA is arguably the most important element of your banner. Phrases like “Shop Now,” “Learn More,” or “Get Started” encourage users to take immediate action. Make your CTA stand out by using contrasting colors and prominent placement.

D. Branding

Your logo or brand name should be clearly visible but not overpowering. Subtle placement ensures viewers recognise your brand while focusing on the message.

E. Appropriate Colors

Colors evoke emotions and influence decisions. For example:

Red: Excitement and urgency
Blue: Trust and professionalism
Green: Growth and harmony Choose colors that align with your brand and campaign goals.

F. Typography

Limit your banner to two or three font styles to maintain a clean design. Avoid overly decorative fonts that distract from the message.